A Cinderella Website Makeover

Posted by Chuck Bankoff On March - 16 - 2011

When SeaPoint Farms came to us looking to reinvent their web presence, the first place we looked was at their current website. The design was a bit dated by today’s standards, and the technology had reached “end of life” and was no longer being supported.

As we typically do, we kicked off the project by surveying other websites in related industries. Along with the team at SeaPoint, we developed a Creative Brief that served as our guidelines for our graphics team.

The end result was a modern design built on our eFusion platform giving the client access to over a dozen different modules along with the ability to make quick edits themselves.
What did the site look like before?

Like Cinderella’s ugly sister….

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